The Agents of Change Digital Marketing Podcast cover image

How Website Personalization Drives Conversions and Sales with Eric Melchor

The Agents of Change Digital Marketing Podcast

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How to Personalize Your Website for Different Types of Companies

The Global E-commerce in 2022 hit about $5.5 trillion according to Shopify. That's projected to go up another 23% over the next two or three years. A simple tactic that you can do is have a welcome message and just simply ask, are you shopping for yourself or for somebody else? Take them to the part of the website that's most valuable for them.

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