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$100M Offers Audiobook Part 5 | Ep 583
The Game w/ Alex Hormozi
Ethical Ways to Employ Scarcity in Services
This chapter discusses different methods of ethically employing scarcity in services to increase sales, such as total business cap, growth rate cap, and cohort cap. It also emphasizes the importance of honesty in scarcity and provides tips for creating limited access for higher ticket services.
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