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Leading with Value and Increase Revenue in Customer Success with Madelyn DePrey

The Customer Success Pro Podcast

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Revenue-Focused Customer Success

This chapter explores the critical link between customer success and revenue generation in small to medium-sized businesses. It advocates for a consultative approach where Customer Success Managers (CSMs) actively engage with customers to understand their goals, ensuring alignment with company offerings. The conversation centers around strategies for enhancing customer relationships, driving retention, and integrating sales techniques within customer success management.

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