3min chapter

Business Books & Co. cover image

[S1E13] Only the Paranoid Survive

Business Books & Co.

CHAPTER

The Vertically Integrated Strategy in the Smart Phone Market

Apple makes 90% of the profits in the smart phone market. Companies en now an the computer industryve been going back towards vertically integrated. If you have a horizontally dominant player, like microsot, probably the only way to compete with them is to vertically integrate.

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