Navigating Election Strategies in a Divisive Climate

This chapter explores the political strategies for the upcoming elections, focusing on voter concerns surrounding a possible Donald Trump presidency. It highlights critical issues such as abortion rights and trans issues, analyzing how candidates, particularly in Texas and Montana, are framing these topics in their advertising. The conversation critiques the normalization of extreme rhetoric in campaigns and the lack of accountability within the Republican Party, emphasizing the need for impactful narratives amidst the evolving political landscape.