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3min chapter
Tesla’s Rising Value, Meta’s AI, and Twitter’s Ad Problem
Pivot
The Importance of Relationships in the Advertising Industry
"We need a new name for it, because what you have is a group of very talented people who understand how to build the brand without advertising," he says. "I burned through my first marriage and all of my hair in this industry, but it's a fantastic training." He adds: "What ultimately exhausted me was ... developing these father-son relationships with CMOs and CEOs that I found exhausting"
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