The Official SaaStr Podcast: SaaS | Founders | Investors cover image

SaaStr 588: Navigating the Rocky Road from Founder-Led Sales to The First Dozen Sales Professionals with Demodesk CEO Veronika Riederle and VP Revenue Lauren Wright

The Official SaaStr Podcast: SaaS | Founders | Investors

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How to Survive When You Don't Have a Brand

If you don't hire the right people who are really in it too, build something with you, then you're going to have people leaving the organization. You can't rely on some one else to sow things for you. To figure ourto to acquire, how to acquire customers and also how to retain them. Ande we tefi also had a few casesthat is append and te numberfour is, defineaunit economics. Before you really haven't had two raps, wo are a hiading quarter consistently k up to ay pe cent before,. you haven't really getting to a point where you know what the quarter needs to be.

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