Engaging Chinese Youth in Anti-Smoking Conversations

The chapter explores the creation of a personality quiz to tailor anti-smoking actions for Chinese youth based on different personality types, aiming to engage and educate them in a personalized manner. It delves into the tactics used by the tobacco industry to target young people, including e-cigarettes, and emphasizes the risks associated with these products. The discussion also highlights successful tobacco control initiatives in Shenzhen and Hongzhou and the changing perceptions of smoking among the younger generation in urban settings.