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John V. Petrocelli

The Primal Kitchen Podcast

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Bes Can Be Used as a Persuasive Tactic

Boshet is the antithesis of bolshettan, which is evidence based reasoning and communication. Strong arguments can win over weak ones if they are presented in a way that signals to people it's set. In comparison to lies, boshet tends to be more persuasive than bolshet. The sleeper effect makes false information seem more convincing when told by someone who has strong feelings about an issue. If you don't have good reasons for your position, then bullshet may not work as well.

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