This chapter explores Apple's collaboration with OpenAI to integrate ChatGPT into Apple devices for handling complex queries, impacting Microsoft's Azure services due to their investment in OpenAI. It discusses Apple's strategy of using external AI models like GPT-3 and speculates on their future involvement in artificial general intelligence, emphasizing their focus on useful technology and privacy. The conversation also delves into advancements in AI technology over the past decade, Apple's approach to AI development, and the potential cultural impact of widespread access to AI technology among Apple device users.