How to Grow Your Instagram Following From 0 to 50,000 Real Quick

And then from there, recognize a Reddit as scary as it sounds, and as much as people are saying, oh, you can't use Reddit, they'll come get you. It's just a platform like Medium, LinkedIn, Tumblr, you name it. It's just another content platform. So I decided that I was going to run an experiment after gaining all these insights and lessons and say, how can I embrace this? And then I take this to the next level. So I decided I was going to do a case study on how we were able to grow our Instagram following from 0 to 50,000 real quick, real friggin' quick, Drake reference. And I put up this post, Reddit stuff. So this post was already republished on inbound.org, generated a bunch of traffic, a lot of marketers loved it. So I repurposed it in a way that Reddit would enjoy. I said, hey, community, check out this post. I've learned so much for you. What do you think of this? Because I did that, I've been able to generate clients directly from this post. I've been able to get signups for my mailing list, and I've been able to generate significant amount of comments, and my inbox on Reddit is continuously dead from people asking me questions about Instagram marketing. Eventually, by embracing that process of build, ship, learn, decide, I was able to crack the Reddit code. I've been on the front page multiple times, just last week I was on there twice. I've closed multiple clients on there. I've helped my clients generate thousands of visits, ensure I see that it spikes and then it's down. But at the end of the day, it's an experimentation that allows you to drive results from Reddit. Right? All everybody would say, don't use Reddit as a content-American strategy. Don't embrace this channel because it's scary, because they'll tell you where to go and how to get there. But if you experiment, you can actually find that there's gold in these places where everybody else is telling you to ignore. Now, earlier today, Ram put up a slide that kind of blew my mind, because it reminded me of this network that I used to use called Quora. And Quora was my first love. It was one of the first experimentations that I was doing. I found Quora, right out of university, I was like, this is a great site. I'm going to be the best marketer on Quora ever. Now, as I said earlier, with success comes failure as well. Build, ship, learn, decide. My build, when it came to Quora, it's a simple question and answer site was that I needed to answer every single marketing question I could find. So every time I saw a question about marketing, I was there answering it. I was responding, I was writing an in-depth response to try to help drive referral traffic back to my site. I wanted to drive traffic back to my books. I wanted to drive people back to my site so I could get them in my funnel and drive results. What happened? Huh, traffic? You want to talk traffic? I didn't get any traffic. The highest spike is like 20 visits. This is so embarrassing to show this on a big stage. But that's my referral traffic. It was sake, right? Like it was brutal. Build, ship, learn, decide. At this moment, I learned that Quora wasn't driving that much referral traffic to my site. That was my goal. That's what I wanted to do. So I kept going and I kept doing it. And as you can see, nothing really was happening. But what I did notice was that I learned that Quora had this interesting relationship with some top tier websites. They have relationships with Forbes. They have relationships with Huffington Post, with MSM Business, some big names. And I was like, okay, what do these relationships actually mean? Build, ship, learn, decide. I decided that I was going to build content that was topical. And when I did that, I started to find that every time I did, Forbes would start republishing it on their site. So I kept doing it. I wrote a post about why the rockstar, the guy's rockstar behind Grand Theft Auto were able to kind of build their business and business lessons that you could take from them. When Jay Z released his album, I wrote a post on Quora about business lessons that you could learn from Jay Z. And by doing this, I was taking advantage of the fact that I learned through experimentation that Quora had that relationship. So I doubled down on it. Now, I had to realize something. Goes back to that process. Build, ship, learn, decide. I learned that when it came to driving referral traffic, Quora wasn't the site for me. But when it came to generating backlinks from these major media companies, when it came to getting the credit bill, getting the credibility of being able to say you're in Forbes, Quora made sense. But when it came to referral traffic, I had to tell Quora just like Justin Timberlake, baby bye, bye, bye. A recent channel that I've been using is Instagram. And Instagram is another content platform that a lot of people consider really a social network. But it's actually a channel that

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