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Building an Epic Business: From Series A to Series B in 15 months – Dennis Vilovic and Leonard Cremer, TROOP

The Founder Files

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Building Trust for Your First Customers

It took actually till 2019 before we signed the first customer so basically 2017 b2c focus pivot to b2b 2018 really Getting the first response from from the market like there is interest and building those connections. Winning competitions was a fantastic way for us first of all to learn because as lads said we are not from that industry But then secondly again to build those relationships which then in 2019 Um, we were at an event in Paris. We're basically then Uh, we got three buyers from from four to five hundred companies together and all of them They said okay come on We’re gonna sign up for license here and then we we help you push that through. That's kind

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