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Holcim: Cementing an Exit Strategy

The Morning Brief

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A Brief History of Ambuja Cement Company

Two enterprising gentlemen, friends and lovers of art and philanthropy, narothum shakespeare and sures cumar neotia, decided to take on the big boys of indian cement industry. So they teamed up and started ambuja cements. Ambuja was agile and nimble, as rakes said, and started growing through small acquisitions, like a dear left unit in rajas tang. But then ill health of ambujas founders, plus management bandwith led to a c c stock to languish at the same three 70 rupees apiece for most four years. And that's when swiss giant holsem came calling. In two thousand five taking a

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