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542: When Clients View Architects as a Burden with Enoch & Rion

Business of Architecture Podcast

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Building Client Relationships in Architecture

This chapter delves into the challenge of managing client expectations, particularly in understanding and appreciating the natural variations and imperfections in construction projects. It stresses the importance of effective communication, curiosity, and aligning architectural services with client needs to shift from being viewed as a burden to being valued advisors. The chapter also emphasizes creating a luxury experience for high-end clients, the significance of proactive communication and marketing, and the value of architects engaging in meaningful conversations to showcase their creative input and expertise.

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