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9min chapter
#188: Richard van der Blom – How the man behind the LinkedIn Algorithm Report uses LinkedIn. [Greatest Hits]
Creator Science
Navigating LinkedIn: Opportunities and Algorithms
This chapter explores insights from a research report revealing the low activity level of LinkedIn creators, highlighting both the challenges and opportunities for content creation. It examines the complexities of LinkedIn's algorithm and the distinction between vanity metrics and meaningful conversions, urging creators to focus on strategic, measurable outcomes. Additionally, it discusses a flexible approach to content creation that prioritizes spontaneity over rigid schedules, allowing creators to maintain consistency while navigating their creative processes.
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