The Power of Brand Equity

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Burt, we've been chatting about creating wealth through brand equity. Why don't you just maybe take a second here to kind of give usa nation on what you're feeling after the conversation? What do you think firnations should really be focusing on before we say good bye? Burt: "To me, the power of brand equity is really what i would like people to take away"

Bernt is arguably the world’s leading expert in celebrity brand development, brand management, licensing & distribution, and monetization having contributed to the successful launches of brands for clients including Jennifer Lopez, Adam Levine, Nicki Minaj and many others. The brands he has worked with have generated over $6 billion dollars in global sales.

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