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Introduction
David Lenthicom: Boring is good because it's predictable and there's not much that can change for a lot of these businesses. Sometimes when you have a boring business that took them like 30 years to quote, unquote disrupt and grow into something big, sometimes those businesses can continue for another 30 years. The market is full of those kinds of companies out there. These air quote, pick and shovel type businesses really drive the economy and drive the industries that they're in but people don't know about them,. It doesn't get appreciated.