Paid Ads on Facebook

There's still massive opportunity on facesbuck never one social platform and still growing. What you're looking for is what my friend larry kim calls your unicorn post. And a unicorn post its performing reach engagement, maybe about ten s better than the other posts. So testit organic first. Get it unicorn status, ye. And then do the next step. The minimum is three seconds, all the way up to like half or 90 %. Split testing all that, re targeting those video rs and then expanding with the luka like audience. For me personally, i wouldn't do as as much on the wareness sit but someone who's really starting out, has become a young customer