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The Importance of Process Mapping in Legal Marketing
There are still a lot of opportunities for lawyers to distinguish themselves in their marketing and distinguish themselves from other lawyers. Jen: It's much better to be authentic than it is to be perfect, because frankly, no one's perfect anyway. If you're always waiting, then you're never getting it out there. Nothing ever gets done, exactly. And I think for tomorrow's session, the big takeaway is just learning how to look at these surveys...