5min chapter

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Episode 187 - The Marketing Quickstart Guide pt 2

Brands that Book with Davey & Krista Jones

CHAPTER

How to Avoid Price Angering

I would focus on those things that don't scale all right thinking about going back to the beginning of your business. I think most people believe we're in a recession and they're acting accordingly yeah even like if like this month's specific numbers aren't saying it has to do with how much the economy grows. If you just give them all the details about every single bell and whistle you might not answer answering their questions and they might not ever reach out to you because they have no reason to inquire. We've gone in depth about that's called price angering and we have a whole blog post that talks about the psychology behind that  and by not listing your lowest price first.

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