Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

Why People Don't Connect With Your Marketing & How To Fix It

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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Copywriting

There's a book by stephen presfield called nobody wants to read your shit. He says the best thing you can do as a marketer is be its, be a little sceptical. And so i think just taking a step back for like five minutes and thinking about what are you really selling? Ah, my favorite analogy, there's another great, great book on copywriting is called cashvertising. In that book, the title is corny, but it's a really, really good book.

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