Created with Jon Youshaei cover image

72 Hours with Steph Curry & MrBeast

Created with Jon Youshaei

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The Evolution of Sports Media and the Rise of Player-Driven Content

This chapter explores former NBA players' shift towards becoming full-time YouTubers after retirement. It highlights their journey in launching a podcast, signing with Showtime, and their ambitions to diversify their media presence across different sports.

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