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#587 - Rory Sutherland - 19 Of Human Behaviour's Weirdest Quirks
Modern Wisdom
What Is the Branding Problem With Welsh?
As a proud, loosely associated Welshman, how has it become that Irish has a cultural impact on the world? You've got Irish areas in New York. They've generally got themselves a cultural foothold. The Scots as well, the bagpipes, they've got the hats and tartan. But they haven't done a good job of marketing themselves. Because the Welsh, I think the Welsh, what you might call diasporin in Hillary Clinton, for example, is part Welsh.
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