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20min chapter
#210: Fawn Weaver, Founder and CEO of Uncle Nearest Premium Whiskey — Keep moving forward
How Leaders Lead with David Novak
Building Success from Celebrity Whiskey Brands
This chapter explores the challenges faced by celebrity brands in the beverage industry, particularly whiskey, and underscores the significance of authenticity and strategic storytelling. It highlights the unique leadership challenges women encounter and offers insights from personal experiences on overcoming industry skepticism. The speaker emphasizes the necessity of cohesive branding, high growth goals, and effective media engagement to navigate a competitive market successfully.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode