2min chapter

BUILD with Blake Bartlett cover image

Malwarebytes’ Elena Verna on Growth Hacking in the PLG Era

BUILD with Blake Bartlett

CHAPTER

The Importance of Being Set Up for Success

The importance of being set up for success an making sure that you're laying the right groundwork. Most importantly, the sa yo has to buyinto the concept. Because weton vrall aliment of what this is actually going to accomplish for the organization. Well, elena, this has been incredibly helpful. Ifeel like, this is a master class ong product led growth. Thank you so much for sharing all these experiences and this wisdom with us. This was great.

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