Olympic Appeal and Streaming Strategies

This chapter explores the unexpected enthusiasm among a group of friends for Olympic sports amidst their usual focus on baseball, highlighting the rising engagement with events like table tennis and archery. The discussion also covers NBC's successful prime time broadcasts, Venu's new streaming service, and the evolving viewing habits shaped by modern content consumption. Additionally, it analyzes the competitive landscape of streaming options, considering the limitations of accessing major sports events and the challenges faced in attracting cord-cutters.