Stacking Growth | The B2B Marketing Podcast cover image

S3 E20 Organic Content Development Strategies and Tools | Stephanie Crugnola, Miles Campbell @ Refine Labs

Stacking Growth | The B2B Marketing Podcast

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How to Record for Shorts

The idea that you should be recording in length and then cut it down to the short, I think is not obvious. The biggest traction you're going to get is if you record just under 60 seconds on its own. Once you are more experienced than those like really quick bursts of content, that's when you can kind of transition into making content for shorts.

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