The AI for Sales Podcast cover image

Cutting Through the Noise with Relationship-Based Selling

The AI for Sales Podcast

CHAPTER

Harnessing Relationships in an Age of AI Overload

This chapter explores the benefits of relationship-based selling, highlighting how warm leads outperform cold outreach in conversions. It also addresses the challenges posed by generative AI in communication and the critical need to maintain trust and personal connections in a saturated sales environment.

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