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093: Creating an Authentic Brand with Lauryn and Michael of The Skinny Confidential

Highest Self Podcast®

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How to Keep Up Your Personal Brand

I think with a personal brand, what's really important is that you're not going off on tangents that aren't true to you. Instead of outgrowing my audience, I want my audience and my community to grow with me. It's so important not to get too big for your audience, where you leave them behind. And like Lauren said, build a community around that and develop an audience that's interested in you as a person. That's been the most fulfilling thing for me.

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