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Do You Do It Yourself?
I do your typical Amazon ads and Facebook ads. I try to connect with people on things like Twitter or LinkedIn to build that audience. And so again, that's all part of the work of not just being an independently published writer, but just being a writer these days. So you wear a lot of hats. You can't possibly utilize everything. But you're right. You just learn it. Oh, I need to learn how to do this. I'm going to go learning how to do that"