In his new book, David Frum argues that organizations don't do enough to foster those sot. He says the key metaphor is a glass of water and how it changes as you warm or cool it. People will suddenly transform from embracing wild new ideas to rigidly rejecting them - but why? It has nothing to do with the individual just like no individual molecule is sayng "let me run around"
What if the fates of careers, companies, even entire industries depend on nurturing crazy ideas? In “Loonshots," physicist turned biotech entrepreneur Safi Bahcall pulls back the curtain on history’s greatest scientific, technological, and entrepreneurial breakthroughs, introducing us to a cast of colorful characters with much to teach us about how innovation really happens. In doing so, he provides a brand new framework for understanding the delicate relationship between complex ideas and even more complex people.