Why That Worked  – Presented by StoryBrand.ai cover image

#9: Michelin Star—How a Tire Company Created the Most Prestigious Award in Food

Why That Worked – Presented by StoryBrand.ai

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The Art of Food Critique and Storytelling

This chapter delves into a food critic's journey, focusing on the artistry and challenges of food journalism in a fast-paced marketing environment. It also discusses the documentary 'City of Gold,' showcasing the critic's quest to discover hidden culinary treasures in Los Angeles.

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