The Detriment of Andrew Yang's Strategy

I think we're going to find that out as the campaign ramps up and as we get closer to the actual elections I think we'll see whether his strategy is really working but so far from a person really out of nowhere that has no political history in terms of you know running for office no one knows about him he he's done incredibly well. then that's where that's where my question comes in is that going to be a detriment to him is that is he being smart about it right now?