Earn Your Happy cover image

629. Winging It is Better Than Planning - With Emma Isaacs

Earn Your Happy

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How to Create a Product That Sells

I think one of the things we do when we're starting out is we do this thing that I call compare and dispense. So it looked to the side all the time with what everyone else has and think, I don't have that. And therefore, I can't be successful. But I truly believe that every solution in being has some level of uniqueness. And they should really tell their story above all else. The biggest thing that I've invested in the most throughout my entire career has been my relationships - from a custom point of view. We know we have a set of relationships with our speakers. That was an asset that we had to work with. It's about understanding your assets

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