[S5E5] Apple in China with Patrick McGee
Business Books & Co.
00:00
The Transformation of Apple: From Garage to Global Powerhouse
This chapter examines Apple's journey from its humble beginnings to becoming a leader in manufacturing and design, particularly focusing on its outsourcing strategy in the 1990s. It highlights the pivotal collaborations that shaped product aesthetics and the challenges of managing a global supply chain, especially in China. The discussion also explores the historical influences of the personal computer industry on Apple's evolution, underscoring the significant role of the iPod and iPhone in redefining the company's cultural significance and market position.
Transcript
Play full episode
