A new viral trend starts on airport security trays
Round Table China
00:00
Curating Aesthetic: The Rise of Visual Trends in Everyday Life
This chapter explores the trend of 'fridge-scaping,' where individuals create visually appealing displays of food for social media inspiration. It examines how brands are capitalizing on this aesthetic as an innovative marketing strategy, tapping into a new form of free advertising.
Transcript
Play full episode
