
Shopify: Tobias Lütke
How I Built This with Guy Raz
Navigating Growth: A Decision Point for Shopify
This chapter explores Shopify's pivotal decision-making in 2009 as they weighed the benefits of a stable lifestyle business against the allure of venture capital for significant growth. After successful marketing initiatives, they pivoted to a data-driven strategy that paved the way for engaging with venture capitalists to accelerate their expansion.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.