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Futbol W: Emma Hayes Exclusive Sit Down

ESPN FC

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Soccer, Branding, and Community Impact

This chapter explores the intersection of soccer and local branding, highlighting events like the Empire State Building's blue illumination for a team's victory. It also discusses the recent rebranding of Boston Legacy FC, focusing on its new logo and cultural significance. The conversation emphasizes community support and emotional connections fostered through soccer, while celebrating memorable moments and standout performances from recent matches.

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