Targeting Strategy Can Save You X, Y, and Z

A targeting strategy is find a unique group of people that have a problem you can educate our coach to. The material you put together is totally different because it's not, hey, I'm going to copy and paste this long drawn out explanation of this tax code. And the nuance there with the industry, this is kind of what I grew up in, is nicheing meant find a common group of peopleThat need the same product you have. We don't, that's just not how we're wired.