Ecommerce Traffic & Conversion Podcast cover image

Harnessing Data to Perfect Your Attribution Model with Jim Sterne

Ecommerce Traffic & Conversion Podcast

CHAPTER

Navigating Traffic, Conversions, and Profitability

This chapter explores the challenges of boosting web traffic and conversion rates while maintaining profitability. It emphasizes the significance of key metrics such as margin and customer retention to achieve sustainable business growth.

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