Best Single Partnership Marketing Tip - Trigger Links

Mark: One of the unsung heroes of the lead pages platform are what we used to call lead links. We now simply call trigger links. These are something that you can create in your account and in your partner's account where you have this specially formulated link. And with that one click, they're actually subscribed to your list. They don't even have to go fill out a form on a landing page. That means your conversion rate goes from 40, 50, 60% on the landing page to 100% of the people who clicked that link because the link builds in or bakes in their email address.