How to Turn Strangers Into Advocates

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The first thing we're going to do next is to give you a name resource. Go to Case Interview.com for your strategy. It's basically what projects do you do if you have this job so that you can represent yourself more knowledgefully when people ask you why do you want this job? So that's the journey we'll take people on to turn strangers into advocates over the course of a single half an hour conversation.

Steve Dalton details his systematic process for securing dream interviews.

— YOU’LL LEARN —

1) How to generate 40 target employers in 40 minutes

2) Three effective ways to reach out to potential advocates

3) The 6 crucial elements of the 75-word networking email

Subscribe or visit AwesomeAtYourJob.com/ep626 for clickable versions of the links below.

— ABOUT STEVE —

Steve Dalton is a senior career consultant and program director for Duke University’s full-time MBA program. He holds his own MBA from the same institution and a chemical engineering degree from Case Western Reserve.

Steve is also the founder of Contact2Colleague, a corporate training firm that helps organizations increase retention, drive sales, and develop internal expertise by teaching their employees to proactively and systematically build better professional relationships.

• Steve’s book: The 2-Hour Job Search: Using Technology to Get the Right Job Faster

• Steve’s book: The Job Closer: Time-Saving Techniques for Acing Resumes, Interviews, Negotiations, and More

• Steve’s Website: 2HourJobSearch.com

• Steve’s Twitter: @Dalton_Steve

• Steve’s LinkedIn Group: The 2-Hour Job Search - Q&A Forum

— RESOURCES MENTIONED IN THE SHOW —

• Tool: Hunter.io

• Platform: Crunchbase

• System: NAICS Code

• Database: OneSource Business Browser

• Study: "Do Informal Referrals Lead to Better Matches? Evidence from a Firm’s Employee Referral System" by Meta Brown, Elizabeth Setren, and Giorgio Topa

• Book: The 4 Hour Body: An Uncommon Guide to Rapid Fat Loss, Incredible Sex and Becoming Superhuman by Timothy Ferris