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The Future of Customer Experience: AI Agents, Machine Customers and What CEOs Must Know

Gartner ThinkCast

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Balancing Tech and Humanity in Customer Experience

This chapter explores the vital balance between technology and human interactions in enhancing customer experience. Through personal anecdotes and data analysis, it emphasizes the need for organizations to prioritize genuine human connections alongside digital advancements. The discussion extends to the implications of machine customers and the importance of understanding both human and machine behaviors for future success.

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