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B2B vs B2C Product Management by Uber Sr PM

The Product Podcast

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The Product Life Cycle of a B to B Product Is Longer Than a B to Se Product

The product life cycle of a b to be product is also longer than a b to see product rat so whatever you bild in a b to be world stays longerand nd. That's because of contractian and high locking cost that the partner puts in, or the invests in rit or thers. The keyt decisions on the future of a prodect predominantly depends on the part repeat back under informal calls that you might have with them in the bto b word. Soa, these things become superimportant. And different also from the be to se word that we look at the final part in that cycle. Is about metric and decision making right now....

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