The Monetization of Self: Personal Brands and the Business of Influencing
The Money with Katie Show
00:00
Social Media
The way to become popular is to break your life up into these consumable chunks that are on brand. With the violin, I have felt pressure to put it on social media when I practice because maybe that'll help me build my following and build engagement. It all feeds into this very curated specific vision of professional and financial success. Even Forbes 30 under 30 has a social media category for people who have performed this dance exceptionally well.
Transcript
Play full episode
