John Carlton
Geniuses Of Copywriting
How to Get a Sales Job
"I suddenly realized that i didn't know how to sell. I'd never had a sales job," he says. "So what i did was, i went out andi went for two years, i went and did different sales jobs." He also learned the cliches from old books - 'If you're reading something nonsense, then you now challenges that's not true', one of his favourite sayings.
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