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Quitting Communities, Choosing Platforms, and Developing Strategy with Sarah Hawk

Masters of Community with David Spinks

CHAPTER

The Online Community Industry Has Hit a Different Inflection Point

The community industry has hit a kind of a different inflection point. Back in the day, communities organically appear because there was a strong need for something inferent. But now often organizations decide that community is the next big thing and maybe they should have one. And so i've seen a real sea change ther as well, which has been a healthy change. Because we are comfortable with social media. We are comfortable having tick space conversations. Don't worry so much about how we come across or how we sound.

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