How to Define Bold Action for People Out There

So how would you define bold action for people out there versus just normal unbolted action? When it scares you a little bit You know when when taking that action Makes your heartbeat faster. It's like for example right now as well we're doing some bold actions with our marketing campaigns and we're about to do some marketing campaigns on youtube. Instead of creating 10 variations of the ad we created 80 Right and that was and that took a whole day of eight hours of filming between craganine and the theater.