MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

How To Translate CX Into Growth

MarTech Podcast ™ // Marketing + Technology = Business Growth

CHAPTER

Navigating Customer Churn Through Relationship Management

This chapter explores how changes in key contacts within organizations can affect customer relationships and increase the risk of churn. It emphasizes the need for proactive engagement strategies to maintain trust and introduces the importance of intentional customer experience in curbing churn rates.

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