Recode Decode: Kirsten Green
Decoder with Nilay Patel
00:00
Navigating the Shifting Retail Landscape
This chapter explores the speaker's journey into venture capital and their insights into the evolving retail market from the late 90s to early 2000s. They reflect on the impact of e-commerce giants like Amazon and the strategic shifts required by traditional retailers to adapt to changing consumer preferences. Through their personal experiences and early investments in innovative companies, the speaker emphasizes the importance of understanding consumer behavior in shaping successful business models.
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